The 25-year-old designer is not against users putting a tattoo logo on their body and printing it on T-shirts or cars, but he is against organizations using the SHIB logo for commercial purposes.

Valdimarsson appealed to the Shiba Inu team with a request to prohibit organizations from using the SHIB logo. In his opinion, the project blurs the boundaries between decentralization and commercialization, and to combat this, he may resort to litigation.